Empowering organizations to make
better, fact-based marketing and
human capital decisions.
Take a look and enjoy!
We Are Different
If you have a satisfaction, product optimization, or human resources problem you
can't solve alone, and are looking for a consultant with fresh thinking and deep experience, we can help.
We can provide you an actionable direction that will have a direct and demonstrable link to your ROI.
We focus just on marketing and human capital analytics based on complex choice modelling. We know what works and what doesn't.
Deep, Real World Experience
We have done this before. Our partners each have about 20 years of experience helping large and small organizations solve complex problems.
We will treat you like you are our only client.
Our only job is to help you.
We guarantee you will be satisfied, and we are willing to put our fees at risk.
If you don't find our insights actionable, you don't pay.
How We Can Help | Human Capital
The value of listening to your employees cannot be understated. Bug Insights can help you understand employee preferences so you can make fact-based decisions regarding employee benefits, engagement, and loyalty.
We will quantify employee preferences so you can make fact-based decisions today and in the future. We recognize potential client problems, and offer these potential impact areas:
In order to achieve the above impact areas, Bug Insights will design a total rewards strategy that optimizes (preferences v. cost) reward offering for employees and maximizes ROI. For more information visit: totalrewardsoptimization.com®
We have it.
We have been working in the field of marketing and human capital analytics for 20 years, and have successfully consulted clients on a range of industry verticals including financial services, public policy, telecommunications, transportation, retail, hospitality, manufacturing, health care, higher education and energy.
We are recognized thought leaders.
We have worked with C-Suite executives and clients around the globe, including the United States, China, Canada, UK, Australia, Singapore, Japan and many other locations. We have presented at dozens of conferences around the world. We have helped countless organizations optimize their products and value propositions.
Podcast 26: How Businesses Use Analytics To Build Wealth With Better Marketing With Allyson Kuper
24 Marketing Experts Reveal the Most Effective Ways to Leverage Big Data in Your Marketing Strategy
New Study Reveals How Employees Really Feel About Their Health Care Benefits and the Annual Enrollment Process
30 Market Research Experts Reveal The #1 Biggest Mistake Companies Make When Contracting Out Market Research
Bug Insights Co-Founder Presents New Methodology for Understanding Link Between Customer Satisfaction and Loyalty
26 Data Analysis Experts Reveal the #1 Business Problem that Can Be Solved with Predictive Analytics
Business Newsmakers Radio
Garry Spinks Discusses Human Capital Analytics and the Importance of Employee Trade-Offs
Blog Talk Radio
Tim Glowa Discusses His Book, Understanding Customer Satisfaction, on The Exit Coach Radio Show
The Institute for HealthCare Consumerism
Leveraging the Marketing Mix can Change the Course of Health Care Consumerism
1888 Press Release
New book from Bug Insights Outlines How Organizations Can Design and Deliver Optimal Total Reward Programs for Their Employees
Marketing Research Association
Garry Spinks and Allyson Kuper to Present at The 2015 Corporate Researchers Conference
Hiring Manager Forecast: What Jobseekers Can Expect In 2015
Here's what these organizations are saying about Bug Insights:
"Bug Insights delivered actionable findings - more actionable than we could have
expected or hoped for."
Ernst & Young
"This turns everything
we've seen about
conjoint on its head."
"This is brilliant - certainly one of the most sophisticated approaches we've seen!"
"The approach, process and results are so insightful. More than I ever expected!"
Tim is a results-focused marketing analytics and human resources consultant who has been helping clients solve complex marketing or human capital challenges for nearly twenty years. A recognized thought leader in the preference measurement, total rewards strategy development, and human capital analytics spaces, Tim has published several articles on conjoint and its applications. Tim has also presented on this topic at numerous conferences in North America, Asia and Europe. He has conducted a number of studies over the past two decades for senior executives at Fortune 500 companies in the United States, Australia, Canada, China, Singapore, Hong Kong,
Australia, and the U.K.
Tim is also the author of "Measuring Customer Satisfaction". A link to his book is below.
We have a team of skilled professionals dedicated to improving your business decisions through
market research and
human capital analytics.
Garry has more than nineteen years of client management and consulting experience. He has worked extensively with a vast number of Fortune 500 companies, providing advice on organizational effectiveness, business process improvement, strategy development, financial management and human capital issues. Garry has deep expertise in working with clients on how to best influence their base by way of effective marketing through segmentation and key messaging. He has successfully overseen the use of conjoint studies to help clients make better decisions, providing action-based solutions to solve their issues.
We are not your average market researchers